Ad campaign ROI calculator



	Budget	$
Impression	Bid per click	$


Conversion	Click Conversion rate	%


	Action Conversion rate (0 for click only)	%
Action	Gross revenue per action	$
	Profit per action	$



	Total Impressions
	Total clicks
	Total Actions

	Total Net Profit	$
	Net Profit per impression	$
	Net Profit per click	$
	Net Profit per action	$

	ROI	%
Results
	Total Revenues	$
	Revenue per impression	$
	Revenue per click	$
	Revenue per action	$

	Cost per impression	$
	Cost per click (visitor)	$
	Cost per action	$